Bykea, a Pakistani ride-hailing startup, has launched BykeaCar, a car category service offering affordable fares to customers. Initially available in Islamabad and Karachi, the service will expand to Lahore, Faisalabad, and Peshawar.
BykeaCar aims to cater to diverse audiences, including women, families, and working professionals who prefer commuting by car. According to founder Muneeb Maayr, “The time is right for BykeaCar, leveraging our existing technology, marketing expertise, and large customer base to disrupt the mobility market.”
Muneeb Maayr elaborated on Bykea’s new service, stating, “Our broader mobility goal is to create a seamless, multi-modal future that provides customers with more affordable options.”
Ali Taufiq, Managing Director of BykeaCar, added that the launch fulfills the startup’s promise to expand its offerings, introducing innovative products, services, and features that cater to the market’s evolving needs.
“Considering the inflationary pressures, we aim to provide environment-friendly and pocket-friendly options to our daily commuters so they could use their cars as a means to cover their fuel costs by taking up the rides while facilitating others in minimizing their personal car usage and thus fuel consumption,” the press release added.